Wow, two referrals to Engadget in a row... Unusual.

Ross Rubin writes a very good column on Engadget, Switched On. He recently wrote an interesting article talking about Flash and how and why Apple may deploy (and not deploy) it. I've no idea if he's close to the target on this one, but it certainly made sense to me.

Snippet:

One could argue that, particularly with Apple's newcomer status to the world of the carrier-dependent, it wants to err on the side of safety in the case of the iPhone, but Apple TV doesn't have a similar defense. Because Apple TV and iTunes lack Flash, YouTube is transcoding its entire video library to H.264, Apple's preferred codec for QuickTime. A lack of support for Flash weakens Apple's argument that the iPhone does not provide, as its ads claim, "a watered-down version of the Internet."

Full article here.